WatchMouse introduces Site Performance Index

new industry gauge offers complete overview of website performance

WatchMouse, the website monitoring company, has launched the WatchMouse Site Performance Index (SPI). The index acts as a gauge for measuring the performance of websites. It gives a complete overview of visitors’ experiences when using a website in terms of both the speed and availability.

WatchMouse measures the SPIs of the major players in 30 different industry sectors including banking, travel, insurance and logistics. The resulting reports are published monthly on www.watchmouse.com/SPI

The SPI measures the waiting times experienced by visitors accessing a site. The longer the loading time or the worse the availability of a web page, the higher the final score and the lower the level of visitor satisfaction. Sites with an SPI of 1,000 or less are performing well whilst those companies that score above 1,500 have work to do.

WatchMouse’s SPI site currently contains reports from 30 different sectors across five countries. Summaries of the reports can be accessed free of charge from the WatchMouse website and full reports can be ordered on the site.

The reports are refreshed every quarter and offer extensive trend analysis, background information and complete score tables with measurement results for the companies monitored in each sector, and by country. Companies can also, for a fee, order benchmark reports which clearly show how their own corporate site is scoring in relation to those of their competitors. In addition, tailor-made reports can be ordered, in which companies can specify their own lists of ‘peers’.

“Good website performance is crucial as recent research by Jupiter Research demonstrates that customers can give up after waiting for just four seconds,” said Mark Pors, chief technology officer at WatchMouse. “We are also seeing a shift taking place whereby, alongside availability, loading speeds are also being included in service level agreements (SLAs).”

“The SPI reports enable companies to find out whether their SLAs are in fact being achieved, and compare this with the website performance of their competitors. In this way, they can easily assess whether there is room for improvement,” he explained.