Spanish e-tailers not ready for Xmas shopping rush

WatchMouse research reveals weaknesses of Spanish online shops

Not a single Spanish webshop has an uptime of 100%, and only one out of 10 meets the regular industry availability standards. This is the conclusion of a research by WatchMouse, one of the fastest growing companies in the Netherlands, and winner of the Deloite Rising Star award in 2005.

WatchMouse has been monitoring the main ten Spanish webshops for 38 days, to find out if they are going to be able to handle the Christmas rush. The results of the WatchMouse Availability Index for Spanish e-tailers are poor. "We predict a long wait for internet customers this Christmas season, as Spanish e-shops don't seem to be ready to handle the increased traffic. In a fairly quiet period the performance has already been below standard. The extra volume of online shoppers before Christmas will definitely cause problems, and may even bring some sites down completely", says Mark Pors, CTO WatchMouse.

"According to recent research by the Asociación Española de Comercio Electrónico, retail e-trade in Spain reached some 1.8 billion euros in 2004. So there are big amounts at stake here. If customers cannot get through on a website, or are experiencing a long wait, they often decide to visit a competitive site, causing webshops to lose deals, and even risk losing loyal customers for good."

WatchMouse monitored the top ten Spanish e-tailers continuously from October 25 until December 2. Every 5 minutes, one of WatchMouse’s test stations tried to access the homepage of the site, which is expected to download within 8 seconds, without any errors. An uptime of 99.9% is seen as the minimum acceptable level. This percentage is also often quoted in service level agreements (SLAs) with hosting providers.

Of the ten websites monitored, there was only one meeting this requirement: Carrefour. Mercadona and AreaPC were the sites with the worst availability, showing a respective downtime of an equivalent of 10 and 16 hours over the 38-day testing period. In comparison: the main US e-tailers, such as eBay and Amazon all have 100% uptime, which shows perfect availability can be achieved.

A complete overview of the monitoring results of the 10 sites can be found on http://www.watchmouse.com/availabilityindex/2005/eshops-es.php
WatchMouse will continue to monitor the performance of the ten Spanish etailers over the Christmas period and will publish its findings in January 2006.

About WatchMouse

Companies can easily monitor their own Internet sites using WatchMouse's monitoring service. WatchMouse has been monitoring Internet sites and e-commerce applications for companies throughout the world since 2002. WatchMouse has thousands of customers in more than 70 countries. The services supplied by WatchMouse are available in eight languages, and analyses are performed from various locations and over numerous networks, using a world-wide monitoring network.

Further information can be found at: www.watchmouse.com.